Winter color palette: dark winter, cool winter and bright winter

The winter color palette is the only one that includes black and pure white.
But a Winter type should never shy away from colors – on the contrary, they are your strength!

Winter is one of the brightest and most high-contrast seasons in the 12-season color analysis system. It’s defined by clear, bold, pure, and even icy tones. People with a Winter palette often have a cool undertone to their skin and a strong contrast between their hair, skin, and eyes – much like a winter landscape.

In the 12-season color analysis, Winter is divided into three subcategories: Cool Winter, Bright Winter, and Deep Winter. Each has its own harmonious palette, with subtle influences from other seasonal types. Once you know your specific Winter type, dressing becomes easier, and your color choices will enhance your natural radiance in the best possible way. Explore the Winter palettes and discover your own colors!

DEEP WINTER

Deep Winter is the most intense of all the Winter seasonal types. Its shades carry the coolness characteristic of Winter, but also the darkness and depth of Autumn – like an evening just before the first snow falls. Deep Winter colors have a hint of black mixed into them, making them strong, deep, and cool.

Deep Winter shines in cool, deep, and intense shades that are never warm, muted, or earthy. Burgundy, emerald green, and navy blue are among Deep Winter’s go-to colors – they enhance the freshness of the skin and add sophistication and depth to the overall look. You can read more about neutral winter tones here.

COOL WINTER

Cool Winter is the coldest version of the Winter color palette. Its shades always have a blue undertone, with not the slightest trace of warm yellow or orange. The colors are clear, bright, and fresh – like a winter morning under a crisp blue sky.

This color type looks especially stunning in electric blue, icy violet, and fuchsia. Bold, icy tones enhance the freshness of Cool Winter and give the overall look a radiant quality.

BRIGHT WINTER

Bright Winter is the most radiant of the Winter color types. Its shades combine the coolness of Winter with the freshness of the Spring palette – the result is pure, cool, and crisp. The colors are strong and vividly distinct, without earthy or warm undertones.

This color type looks fantastic in contrasting and intense shades, such as deep purple, emerald green, and bright red. Bright Winter also wears pastels and neon shades beautifully – as long as they remain cool and pure.

If you’re unsure which Winter type you are, a color analysis can be an eye-opening experience. The right shades can make your skin glow, your eyes look brighter, and your overall appearance feel fresh. Once you know your colors, your wardrobe becomes more cohesive, and getting dressed becomes much easier. We've divided the products suitable for winter in our online store, making it easy for you to find the clothes that best suit you as a winter person!